Curriculum Build & Sell Open Book Financials Who Runs It Camp Guides

Learning Catalogue

Financial Literacy Design Thinking Market Research Control Brand Sourcing Go-To-Market Creative Fundamentals Marketing

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Curriculum Build & Sell Open Book Financials Who Runs It

Learning Catalogue

Core Build Modules
💰 Financial Literacy as Survival Gear
🎨 Design Thinking & Human Factor Research
📊 Market Research: Follow the Money & Problems
🏷 Control Brand Playbook
- Learning Module
- Test Your Knowledge
🏭 Sourcing 101: Where Value Is Actually Made
- Learning Module
- Test Your Knowledge
🚀 Go-To-Market: Launch Without Burning Fuel
- Learning Module
- Test Your Knowledge
📸 Creative Fundamentals: Photography, Design & Visual Clarity
- Learning Module
- Test Your Knowledge
📣 Marketing: Use Existing Channels First
- Learning Module
- Test Your Knowledge

Test Your Knowledge: Financial Literacy

Instructions: Select the best answer for each question.

Name:

1. Which formula calculates revenue? A. Price x quantity sold B. Unit cost x quantity sold C. Revenue - all costs D. Fixed costs + variable costs

2. What does cost of goods sold (COGS) measure? A. All money collected from customers B. The direct cost of the products sold C. Only website and permit fees D. The number of products on a shelf

3. A business earns $50 in revenue and pays $30 for the products sold. What is its gross margin in dollars? A. $20 B. $30 C. $50 D. $80

4. In the coffee example, what does the $1.25 left after paying 75 cents for ingredients represent? A. Revenue B. Net profit C. Gross margin D. Rent

5. Why is gross margin not the same as profit? A. The business still has operating costs to pay B. Gross margin is always zero C. Customers decide gross margin after buying D. Profit only means the price of one cup

6. A shop sells 1,000 coffees for $2 each. What is the revenue? A. $750 B. $2,000 C. $1,250 D. $400

7. If ingredients cost $750 and operating costs are $850, how much profit remains from $2,000 in revenue? A. $2,000 B. $1,250 C. $850 D. $400

8. In the lesson, why is coffee called a system? A. Many connected parts create the final transaction B. Coffee has no costs C. The customer sees every part of the business D. A drink is always a billion-dollar industry

9. What does it mean when the lesson says coffee is often the hook? A. Coffee is the only thing a shop wants to sell B. Coffee has no role in customer behavior C. Coffee brings people in so the business can increase the order value D. Coffee removes the need for pricing decisions

10. Why do coffee shops offer muffins, snacks, larger sizes, and rewards programs? A. To increase order value and encourage repeat behavior B. To make COGS disappear C. To avoid understanding customer behavior D. To prove revenue equals profit

11. What is the main financial lesson in "Revenue is exciting. Profit is survival"? A. Collecting money is the only goal B. A business must understand what remains after costs C. Profit is always higher than revenue D. Prices do not affect business survival

12. What should young entrepreneurs learn to ask after this lesson? A. What product looks most exciting? B. Can I sell one thing once? C. What system creates this result? D. How can I ignore costs?

Score

X/12

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Students collaborating during a Money Club session

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